Affim announced a multi‑year, exclusive partnership with Expedia Group that will make its buy‑now‑pay‑later installment payment option the sole BNPL solution for lodging and package bookings across Expedia, Hotels.com and Vrbo in the United States. The deal, announced on January 30, 2026, gives Affim real‑time approval decisions and customized monthly plans of up to 24 months, with 0% APR offers on three‑ and six‑month terms for U.S. travelers.
The agreement extends to Canadian travelers on select properties in the coming weeks, broadening Affim’s geographic footprint and creating a new stream of merchant‑subsidized 0% APR offers. By embedding its payment solution directly into Expedia’s checkout flow, Affim can capture higher‑value travel bookings and drive additional merchant‑subsidized volume, reinforcing its strategy to grow the Affim Card ecosystem through new customer acquisition channels.
Affim’s management highlighted the strategic significance of the deal. Expedia’s Vice President of Global Payments, Jing Yang, said the partnership “gives more people the flexibility to plan memorable adventures and choose payment options that work best for them.” Affim’s Senior Vice President of Revenue, Pat Suh, noted that travelers increasingly consider payment options alongside destination choices, underscoring the growing importance of BNPL in travel decisions and the decade‑long relationship that underpins this expansion.
Affim’s recent financial performance provides context for the partnership’s impact. In Q4 FY2025, the company generated $876.4 million in revenue and $0.20 in earnings per share, beating consensus estimates of $0.11 and a 33% year‑over‑year revenue increase. The strong results, driven by high‑margin merchant fees and disciplined cost management, have positioned Affim for a projected Q2 FY2026 revenue of $1.0579 billion and EPS of $0.28. Analysts have upgraded the stock and raised price targets, citing the bank charter application and the Expedia partnership as key growth catalysts.
The exclusive deal with Expedia places Affim ahead of competitors such as Klarna and PayPal in the travel BNPL market, limiting their access to a high‑traffic booking channel. The partnership is expected to increase transaction volume, capture higher‑value bookings, and accelerate Affim’s move toward GAAP profitability, aligning with its broader strategy to evolve into a more integrated financial institution through its industrial loan bank charter.
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