Bragg Gaming Group announced a four‑year extension of its Player Account Management (PAM) and turnkey solution agreement with Senator Group, Croatia’s leading online casino operator. The extension keeps Senator Group on Bragg’s PAM platform, a library of proprietary and aggregated casino games, the award‑winning Fuze player‑engagement tools, and fully managed marketing and operational services. The deal secures a long‑term partnership that will continue to generate recurring revenue for both parties.
The extension strengthens Bragg’s foothold in Croatia, a key European jurisdiction that has been a significant contributor to the company’s revenue mix. It also positions Bragg to capture growth as the Croatian market expands and regulatory changes take effect. The deal dovetails with Bragg’s “AI‑First” strategy, which aims to become an AI‑first company by 2027 and includes a partnership with Golden Whale to deliver predictive modeling and hyper‑personalization tools that help operators comply with stricter marketing and player‑protection rules. By extending the agreement, Bragg demonstrates that its AI‑driven platform is already delivering tangible value to a high‑margin, regulated operator.
Matevž Mazij, Bragg’s CEO, said the extension is a “strategic milestone” that confirms Bragg’s position as a leading supplier in Southeast Europe. “We are focusing our efforts on premier partners in high‑growth regulated markets, and Croatia represents a major European opportunity,” he added. Dimitar Deskoski, CEO of Senator Croatia, praised Bragg’s platform, noting that the partnership “has proven to be invaluable and the decision to extend the agreement underscores our confidence in Bragg’s ability to deliver market‑leading results.”
The deal signals that Bragg’s platform is well‑aligned with the evolving regulatory environment in Croatia, where operators face tighter marketing and player‑protection requirements. The extension also reinforces Bragg’s strategy of deepening relationships with high‑margin operators in regulated markets, a move that should help the company maintain profitability while scaling its AI‑enabled services. For Senator Group, the continued partnership provides a stable, technology‑rich foundation that supports growth in a market that is expected to expand as new licensing and compliance frameworks are rolled out.
The content on EveryTicker is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.