Codere Online Luxembourg, S.A. introduced a new iOS Poker application in Mexico on February 19, 2026, in partnership with Playtech. The app connects Codere’s players to Playtech’s player‑vs‑player poker network, offering cash tables, multi‑table tournaments, Sit & Go formats and fast‑paced modes.
The launch has already attracted 1,300 unique active users per month, indicating early traction in a market where Codere Online is the largest revenue contributor. While the fact‑check report does not provide prior‑period comparisons, the volume demonstrates that the new vertical is engaging a sizable user base from the outset.
Codere’s move into poker aligns with its broader strategy to diversify beyond sports betting and casino products. By leveraging Playtech’s high‑liquidity platform, Codere can enhance player experience and compete more effectively in Mexico’s growing poker market, which is expected to expand as smartphone penetration rises and regulatory conditions evolve.
The company plans to extend the offering to Android and to introduce a bingo product, although specific launch dates have not yet been disclosed.
Management emphasized the significance of the launch: “Launching the Poker app for iOS in Mexico is a key step in delivering on our commitment to offer customers all major online gaming categories. Poker has quickly emerged as a highly attractive vertical for our users, and through our partnership with Playtech, we are bringing them a premium, high‑liquidity platform that elevates their experience.” Head of Product Ran Licht added, “This release reflects our strategy to broaden our product offering and enhance the user experience across all key gaming verticals. Playtech's P2P network enables us to deliver a feature‑rich Poker environment connected to a broader operator ecosystem, and we look forward to expanding our product suite with additional verticals currently in development.” Playtech’s Chief Interactive Gaming Officer Marat Koss noted, “We are proud to partner with Codere Online and bring our P2P Poker network to their players in Mexico through their new iOS app.”
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