DDC Enterprise Limited announced that it has added 80 Bitcoin to its corporate treasury, bringing the total holdings to 2,068 BTC. The purchase was executed under the company’s structured capital deployment framework, which emphasizes disciplined scaling, liquidity oversight, and balance‑sheet resilience.
The acquisition marks the sixth consecutive week of Bitcoin accumulation and represents a 74.8% increase in holdings since the start of 2026. The average cost per Bitcoin in the new purchase was $84,944, and the company’s year‑to‑date Bitcoin yield stands at 45.6%.
DDC’s dual‑business model—combining a global Asian food platform with a digital‑asset treasury—has been a key driver of its recent turnaround. The company achieved profitability for the first time in H1 2025 after exiting loss‑making U.S. operations and focusing on its core food business. Despite a high debt‑to‑equity ratio and past margin pressures, the firm has shown improving operating leverage and cash‑flow generation.
CEO Norma Chu said, "This milestone is not about a single trade – it reflects disciplined execution and long‑term treasury strategy. We are building a meaningful Bitcoin reserve alongside a growing global food platform, with both strategies working together to compound long‑term shareholder value." The statement underscores the company’s commitment to a 5,000‑BTC target over the next 36 months, positioning DDC alongside other public companies that have adopted Bitcoin as a treasury reserve asset.
The move signals confidence in the company’s ability to balance its food‑platform growth with a robust digital‑asset strategy, while also providing a hedge against inflation and currency risk. It reflects a broader trend of corporates integrating Bitcoin into their financial architecture to enhance long‑term shareholder value.
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