Six Flags México celebrated the opening of the Speedway Stunt Coaster on February 6, 2026. The new ride, the first family‑friendly boomerang roller coaster in Latin America, is themed around racing and stunt action and is included with daily admission and season‑pass tickets, giving guests a fresh thrill option without an extra fee.
The launch event drew hundreds of visitors, many of whom were among the first to experience the coaster’s energetic twists and controlled speed. The attraction’s design blends the park’s signature excitement with a family‑oriented experience, positioning Six Flags México—already the most visited theme park in Latin America—to broaden its demographic appeal and boost attendance and in‑park spending during the peak season.
The opening aligns with Six Flags’ broader turnaround strategy, which includes a merger with Cedar Fair and a target of $180 million in cost savings. Management has emphasized disciplined capital allocation and a focus on operational excellence, loyalty programs, and debt reduction, with a net‑leverage goal of below 4× by year‑end 2026. The new coaster is part of that plan to stabilize core park performance amid a challenging operating environment.
Six Flags’ CEO Richard Zimmerman has highlighted that investments in attractions like the Speedway Stunt Coaster are intended to drive per‑capita growth and support the company’s goal of increasing attendance and revenue per guest. The ride’s family‑friendly profile is expected to attract broader demographics, complementing the park’s existing lineup of thrill and family attractions.
The company is scheduled to report its Q4 2025 results on February 19, 2026, and will continue to pursue the strategic initiatives outlined above, including the merger integration and cost‑discipline measures that underpin its long‑term financial outlook.
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