Hasbro Reports Preliminary Q1 2026 Revenue Beat Driven by Magic: The Gathering

HAS
April 23, 2026

Hasbro reported preliminary first‑quarter 2026 results, posting net revenue of $970 million to $985 million—an increase of 9‑11% year‑over‑year from $887.1 million in Q1 2025. The figure surpassed the consensus estimate of roughly $908.6 million to $909 million, giving the company a revenue beat of about $60 million.

Revenue growth was largely powered by the Wizards of the Coast and Digital Gaming segment, with the Magic: The Gathering franchise delivering strong demand across tabletop and digital channels. In contrast, the Consumer Products segment experienced margin compression, driven by tariff costs that have not yet fully materialized but continue to weigh on profitability.

Management noted that a cybersecurity incident delayed the release of the results but did not affect the underlying financial performance. The company’s earnings‑per‑share estimate for the quarter is $0.97, compared with an adjusted EPS of $1.04 in Q1 2025; the actual EPS figure was not yet disclosed.

Hasbro maintained its full‑year 2026 guidance, keeping revenue expectations at $3.8 billion to $3.9 billion and adjusted EBITDA at $1.4 billion to $1.45 billion. The unchanged outlook signals management’s confidence in sustaining growth momentum amid the ongoing shift toward higher‑margin digital and trading‑card businesses.

Investors reacted positively to the revenue beat and the continued strength of Magic: The Gathering, while acknowledging the persistent headwinds in the consumer‑products division. The results reinforce Hasbro’s strategy of leveraging its high‑margin intellectual‑property portfolio to drive profitability.

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