Infosys announced on January 29 2026 a suite of AI‑powered innovations for the Australian Open 2026, which will run from 17 to 30 January 2026.
The launch includes MatchFeel, a tactile accessibility system that translates live tennis play into haptic feedback for blind and visually impaired fans. The pilot will involve 200 users between 20‑25 January, with a 30‑day feedback loop.
Rally, a humanoid robot, will interact with spectators using real‑time match data, providing commentary and interactive experiences. Keys to the Match delivers three concise insights per player before every match, simplifying complex statistics into actionable cues such as serve dominance and rally strategy.
Infosys’s Topaz platform underpins all three innovations. The platform has already generated $200 million in revenue from prior deployments in enterprise AI services, and the Australian Open partnership is projected to add $50 million in new revenue over the next three years, demonstrating the commercial viability of Topaz beyond traditional IT services.
The partnership marks the eighth year of collaboration with Tennis Australia. Infosys previously deployed AI‑driven match analytics and real‑time commentary in 2019, 2021, and 2023, gradually expanding from predictive models to full‑scale event integration.
In a crowded market where IBM, Microsoft, and Google also offer AI solutions for sports, Infosys differentiates itself with generative AI capabilities that enable real‑time content creation and personalized fan experiences, positioning it as a leading AI partner for large‑scale, real‑time applications.
Infosys has embedded responsible AI principles into the development of MatchFeel, Rally, and Keys to the Match. The company’s AI Ethics Board reviews all data handling and algorithmic decisions to ensure fairness, transparency, and privacy for users.
Andrew Groth, Executive Vice President, Asia Pacific, said the partnership “continues to set a global benchmark for how AI can elevate sport. Sports should be for everyone, and at AO 2026 we are bringing together responsible AI and human‑centered design to create new ways for people to feel, understand and enjoy tennis.” Craig Tiley, CEO of Tennis Australia, added that the innovations “make the tournament more inclusive, informed, and engaging.”
The launch signals Infosys’s strategy to expand its AI footprint into consumer‑facing experiences, complementing its enterprise AI services and positioning the company to capture new revenue streams in sports analytics, fan experience technology, and AI‑driven consulting.
While the Australian Open partnership is a high‑profile showcase, Infosys remains focused on scaling its Topaz platform across industries, with a roadmap that includes further deployments in automotive, finance, and healthcare.
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