Kaltura announced the launch of its Agentic Revenue Engagement platform at the Adobe Summit in Las Vegas, with the debut scheduled for April 20, 2026. The platform combines PathFactory’s AI‑powered content intelligence and journey orchestration with Kaltura’s AI video creation tools and agentic avatar technology, creating a unified experience that can replace static marketing pages with real‑time, conversational content.
The new solution is built on the foundation of PathFactory, which Kaltura acquired on March 16 and closed on April 1 for approximately $22 million. By integrating PathFactory’s journey‑orchestration engine with Kaltura’s video and avatar capabilities, the platform can ingest multimodal content—video, webinars, PDFs, and more—into a single intelligence layer that recommends next‑best assets and triggers conversational agents in real time. The integration also extends natively into Adobe Experience Manager, allowing marketers to build dynamic, intent‑driven content journeys without rebuilding pages.
Kaltura’s CEO Ron Yekutiel said the launch “unites PathFactory’s deep journey intelligence with Kaltura’s agentic video capabilities, providing a strategic foundation for ‘Agentic Revenue Engagement.’” The move signals a broader shift toward agentic digital experiences, positioning Kaltura beyond its traditional video hosting business and tapping into a projected agentic AI market that could grow from $7.3 billion in 2025 to $139 billion by 2034.
Financially, Kaltura reported strong profitability in Q4 2025, with adjusted EBITDA of $6.3 million (14% of revenue) and a FY 2025 revenue of $180.9 million, largely driven by subscription revenue of $171.9 million. The company’s focus on AI and conversational avatars—bolstered by the eSelf.ai acquisition—has broadened its addressable market and attracted major enterprise customers such as Bank of America, AWS, Salesforce, and NVIDIA.
The platform launch at Adobe Summit underscores Kaltura’s commitment to expanding its AI portfolio and deepening its partnership with Adobe, positioning the company to capture a growing demand for personalized, AI‑driven customer experiences and to accelerate adoption of its new AI products across its enterprise customer base.
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