Lowe’s Companies, Inc. announced a partnership with Affim (Affirm) on February 17, 2026, to give shoppers flexible payment options for home‑improvement purchases. The collaboration allows Lowe’s customers to split purchases into biweekly or monthly payments, with plans starting at 0% APR for eligible shoppers, and places Lowe’s prominently in Affim’s marketplace, expanding the retailer’s reach to Affim’s network of engaged shoppers.
The partnership is a strategic move that broadens Lowe’s financial‑services portfolio beyond its existing MyLowe’s Rewards Credit Card. By offering buy‑now‑pay‑later options, Lowe’s can attract customers who prefer to spread the cost of larger projects over time, potentially increasing average transaction size and encouraging repeat visits. The 0% APR plans, subject to eligibility, provide a low‑cost alternative to traditional credit, aligning with consumer demand for transparent, fee‑free financing.
Lowe’s recent financial performance provides context for the partnership. In Q4 2024, the company reported net earnings of $1.1 billion with diluted EPS of $1.99, compared to $1.77 in Q4 2023. In Q1 2025, net earnings rose to $1.6 billion with diluted EPS of $2.92, a decline from $3.06 in Q1 2024. Operating margin in Q1 2026 fell 50 basis points year‑over‑year to 9.9% from 10.2%, driven by deleverage from lower volumes and higher wage/health costs. Pro and online sales have been areas of strength, offsetting headwinds in legacy categories.
Management emphasized the strategic importance of the deal. CFO Brandon J. Sink said, "Affirm expands Lowe’s financial services portfolio, broadening the ways customers can pay in addition to our popular MyLowe’s Rewards Credit Card." Wayne Pommen, Chief Revenue Officer at Affim, added, "This partnership is about giving customers the flexibility to invest in their homes on terms that work for them."
The partnership aligns with Lowe’s broader strategy to grow its Pro and online businesses and enhance customer payment flexibility. Analysts have noted the move as a positive step toward capturing larger home‑improvement projects, though they remain attentive to margin pressures and the competitive landscape in the home‑retail sector.
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