Mastercard has introduced the MetaMask Card, a self‑custodial crypto debit card that is now generally available to U.S. consumers. The card allows users to spend cryptocurrencies anywhere Mastercard is accepted, both online and in‑store, and offers up to 1 % back in crypto rewards on purchases. A premium Metal Card version provides 3 % rewards for a $199 annual fee.
The launch adds a new high‑margin revenue stream to Mastercard’s portfolio and expands its presence at the intersection of traditional payments and the growing digital‑asset ecosystem. By enabling seamless crypto spending, Mastercard can attract a new customer base, increase transaction volume on its network, and reinforce its competitive stance against fintech entrants that are rapidly integrating crypto payments into their platforms.
The MetaMask Card is issued through Cross River Bank and relies on Monavate’s infrastructure and the Linea L2 network for efficient transaction processing. Its self‑custodial design means users retain full control of their assets in their MetaMask wallet until the point of transaction, distinguishing it from other crypto cards that require a transfer to a centralized exchange. The card had previously been available in the EU, UK, Argentina, Brazil, Canada, Mexico, Switzerland, and other EEA countries before its U.S. launch.
Management highlighted the strategic importance of the partnership. “By providing solutions that unlock stablecoin utility and ubiquity, we are redefining how money moves globally and driving a shift in payments as we know it,” said Scott Abrahams, Mastercard’s executive vice president on global partnerships. Sherri Haymond, global head of digital commercialization, added, “MetaMask shares our vision of empowering people to spend their crypto securely and seamlessly — anywhere Mastercard is accepted in the world.”
Mastercard’s broader crypto strategy includes hiring a Director of Crypto Flows, exploring stablecoin‑linked cards, and integrating DeFi payment solutions. The MetaMask Card launch is a tangible step toward monetizing data, security, and tokenization beyond traditional transaction fees, positioning Mastercard as a leader in the evolving digital‑asset landscape.
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