Polaris Inc. has introduced a new limited‑edition Slingshot Signature Edition, a premium three‑wheel vehicle that blends advanced technology with exclusive styling. The model features a two‑tone Golden Steel and Black Crystal paint scheme, a Rockford Fosgate Stage 3 Max + Lighting system, a 7‑inch RIDE COMMAND+ display, a 204‑horsepower ProStar 2.0L engine, and Brembo brakes. Priced at $36,999, the Signature Edition will be produced in limited quantities and is already shipping to dealers.
The launch underscores Polaris’s strategy to focus on tech‑rich, premium‑priced powersports offerings. By positioning the Signature Edition above the Slingshot R ($34,999) and below the Grand Touring ($41,999), Polaris reinforces its brand image of innovation and high‑quality performance. The two‑tone paint and high‑end audio and display systems are designed to appeal to enthusiasts willing to pay a premium for distinctive styling and advanced features.
Polaris competes in a niche three‑wheel market that includes Can‑Am (BRP Inc.), Yamaha, and Harley‑Davidson. The Signature Edition’s premium price and limited‑run status differentiate it from mass‑market models and help the company capture a share of the high‑margin segment. The launch also signals Polaris’s intent to strengthen its foothold against competitors that are expanding their own premium offerings.
Polaris recently reported its Q4 2025 earnings, showing a 9% sales increase to $1.922 billion and an adjusted diluted net income per share of $0.08 versus analysts’ $0.06 estimate. The company’s net margin was negative 6.51% and return on equity was negative 0.05%. For the full year 2025, sales were $7.152 billion, flat YoY, with an adjusted diluted net loss per share of $0.01. Polaris has guided FY 2026 earnings per share to $1.500–$1.600, reflecting confidence in continued demand for its premium lineup.
Polaris has renewed its long‑standing consumer financing partnership with Synchrony, a critical element for supporting retail demand for high‑priced vehicles like the Signature Edition. The partnership provides flexible financing options that help maintain sales momentum in a cautious consumer environment. The limited‑edition launch, combined with strong financing support, positions Polaris to capitalize on its premium strategy while navigating tariff costs and market uncertainty.
The Signature Edition launch is a key milestone in Polaris’s broader strategy to reshape its portfolio, focus on high‑margin products, and separate its Indian Motorcycle business. By introducing a high‑priced, limited‑run model, Polaris signals its commitment to premium innovation and aims to strengthen its competitive position in the powersports market.
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