Polestar Automotive Holding UK PLC announced on February 18, 2026 that it will launch four new electric vehicles over the next three years, expanding its lineup beyond the current Polestar 2, 3 and 4 models. The company said the new models include the Polestar 5 grand‑tourer, a new variant of the Polestar 4 coupe, the Polestar 7 compact SUV slated for 2028, and a Polestar 6 roadster that will follow the 2025 launch of the 5.
The announcement, issued from Gothenburg on February 18, outlines a disciplined approach to growth, with Polestar targeting low‑double‑digit volume growth in 2026 and a 30% expansion of its retail network. Management highlighted that the new vehicles will help the brand move further up the value chain and address competitive pricing pressures in the premium electric‑vehicle segment.
Polestar’s plan to introduce these models is a material development for investors, as it signals a strategic shift toward higher‑priced, higher‑margin vehicles and a broader market presence. The company’s focus on expanding its product mix is intended to support long‑term profitability while navigating tariff‑driven cost inflation and intense competition from both legacy luxury automakers and Chinese EV brands.
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