High Roller Technologies, Inc. (NYSE: ROLR) announced a definitive, exclusive marketing agreement with Forever Network, a Sydney‑based sports‑media and fan‑engagement company that reached 450 million people and delivered over 20 billion impressions in 2025. The partnership makes High Roller the sole prediction‑markets partner across all of Forever Network’s owned and operated properties, including Basketball Forever, and positions the casino operator to leverage the media company’s expansive digital footprint and data‑driven content ecosystem to drive brand awareness, customer acquisition, and long‑term engagement for its upcoming U.S. event‑based prediction‑markets product.
The deal is a key component of High Roller’s strategic pivot from traditional iCasino operations toward higher‑margin prediction markets. It complements the company’s existing collaboration with Crypto.com | Derivatives North America, a CFTC‑registered Designated Contract Market and Clearing Organization. By aligning with a high‑engagement sports media network, High Roller aims to accelerate user acquisition and deepen market penetration in a segment projected to exceed $1 trillion in annual trading volume once the platform goes live.
High Roller’s financial performance in the period leading up to the announcement provides context for the partnership. Net revenues for FY 2025 fell 11.9% to $20.5 million from $23.1 million in FY 2024, while net income from continuing operations rose to $0.69 million from a net loss of $3 million in Q4 2024. The company achieved a net income of $2.7 million in Q4 2025, a turnaround driven by cost‑cutting measures and operational efficiencies. In January 2026, High Roller raised $26 million to fund growth initiatives and regained compliance with NYSE American continued listing standards on April 1 2026.
Seth Young, CEO of High Roller, said, "Executing this definitive agreement with Forever Network represents a meaningful step forward in our U.S. prediction markets strategy." He added, "Following our announcement with Crypto.com, we are focused on executing a disciplined go‑to‑market strategy that prioritizes scale, efficiency, and high‑quality user acquisition." Alex Sumsky, Co‑Founder of Forever Network, noted, "Formalizing our partnership with High Roller allows us to deepen the intersection between sports media, fan engagement, and market‑based participation. Prediction markets reflect how modern fans want to engage—socially, analytically, and in real time."
The announcement was met with a positive market reaction, following a recent decline linked to the Crypto.com announcement. Investors view the multi‑pronged strategy—combining infrastructure, marketing, and distribution partnerships—as a strong signal of High Roller’s commitment to capturing a share of the growing U.S. prediction‑markets market.
The partnership is expected to accelerate the timeline for High Roller’s U.S. launch and expand its reach beyond its existing iCasino customer base. While the company continues to navigate regulatory and competitive headwinds, the exclusive marketing agreement positions it to capitalize on the projected $1 trillion annual trading volume in the U.S. prediction‑markets sector and to build a robust, socially integrated platform that aligns with modern fan engagement trends.
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