Super Technologies, a global technology and entertainment platform with operations in Brazil, Belgium, Poland, Romania, and Serbia, announced a new agreement with Sportradar Group AG that extends and deepens a long‑standing partnership. The deal gives Super Technologies’ commercial brand, Superbet, full access to Sportradar’s complete suite of betting solutions, including iGaming, in‑play betting, and engagement tools, and allows the company to tailor those products to evolving market demands.
The partnership is strategically focused on two key regions. In Brazil, the largest betting market in Latin America and one of the top five worldwide, Superbet is already a top‑three licensed operator. The new agreement will help the operator capture additional market share in a highly competitive environment by leveraging Sportradar’s personalized content and data‑driven engagement solutions. In Europe, the deal targets priority, highly regulated markets where in‑play betting is a growth driver; Sportradar’s low‑latency data and analytics will support Super Technologies’ expansion across its European hubs in Spain, the Netherlands, and Croatia.
Sportradar’s financial performance underscores the significance of the win. In Q2 2025 the company reported a 14% revenue increase to €318 million, a €49 million profit, and a 31% rise in adjusted EBITDA, with 82% of 2024 revenue coming from its Betting Technology & Solutions segment and 18% from Sports Content, Technology & Services. The new partnership is expected to add incremental revenue and deepen Sportradar’s footprint in both Europe and Latin America, reinforcing its position as a preferred data and technology partner for operators seeking enhanced betting experiences.
Luke Saunders, Director of Sports Partnerships at Super Technologies, said, "We are strengthening a strategic relationship that has contributed to our consolidated growth across European and Latin American markets. In our constant drive to ensure the best entertainment experience for our customers, Sportradar has proved to be a reliable and resourceful partner." Eduard Blonk, Chief Commercial Officer at Sportradar, added, "For more than a decade Sportradar has partnered with Super Technologies, aligning our support with the needs of their business. Through this wide ranging and far‑reaching agreement, Sportradar is providing the products and services needed by Super Technologies to achieve long‑term success."
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