Interface announced the launch of its new PVC‑free rubber flooring platform, "noravant," on February 26, 2026. The platform expands the company’s existing rubber portfolio, which includes the noraplan® and norament® lines, and introduces the first wood‑grain design in rubber flooring. The new product, noravant timber, is available in the Americas and select EMEA markets, offering designers a higher level of aesthetic flexibility while maintaining a low carbon footprint.
The launch underscores Interface’s commitment to sustainability and product innovation. The company’s broader "One Interface" strategy, which focuses on global functions, commercial productivity, and sustainability, is reinforced by the introduction of a PVC‑free product that aligns with its goal to be carbon‑negative by 2040. The wood‑grain design is expected to appeal to high‑performance environments such as healthcare, education, and corporate office spaces, where durability and design versatility are critical.
Interface’s recent financial performance provides context for the significance of the launch. In 2025, the company reported record net sales of $1.39 billion and an adjusted EPS of $1.94, up 33% year‑over‑year. Global rubber billings rose 17% in 2025, with healthcare billings increasing 21%. The company guided full‑year 2026 net sales to $1.42–$1.46 billion, indicating continued growth momentum that the new platform is expected to support.
Management highlighted the strategic importance of the product. Anne Marie Lisko, Vice President of Global Product Category Management, said, "noravant is a major breakthrough in flooring—there's now a PVC‑free resilient product that combines superior performance with unmatched design flexibility, all while maintaining a low carbon footprint." Kelly Simcox, Head of Global Design, added, "With noravant, we're bringing disruptive design thinking and expertise in innovation to the rubber category, empowering designers to create inspiring spaces—especially in healthcare where high performance is essential."
The launch also positions Interface to capture market share in key growth segments. The company’s rubber business has seen strong demand in healthcare and education, and the new platform’s design flexibility and sustainability credentials are expected to accelerate adoption in these sectors. By offering a product that meets both performance and aesthetic demands, Interface strengthens its competitive position against rivals such as Mohawk Industries, Shaw Industries, and Tarkett.
Overall, the introduction of the noravant platform represents a significant operational milestone that aligns with Interface’s sustainability goals and growth strategy, providing a new revenue driver in high‑performance markets while reinforcing the company’s commitment to carbon‑negative operations.
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