Toll Brothers announced the launch of Shallowford Pointe, a new luxury single‑family home community in the East Cobb area of Marietta, Georgia. The development, located at 3058 Waterfront Drive, will feature homes ranging from 2,300 to 3,659 square feet, with three to five bedrooms and 2.5 to 3.5 bathrooms, and a starting price of $1 million.
Construction is underway, and the community is slated to open for sale in late 2026. Residents will have access to resort‑style amenities, including a pool, cabana, grill station, and an outdoor fireplace lounge, as well as proximity to Cobb County’s highly rated public schools.
The announcement comes as Toll Brothers continues to expand its footprint in Georgia, a market that has attracted the company with strong population growth, high‑income households, and a reputation for quality schools. The new community adds to a portfolio of more than 60 luxury developments nationwide and reinforces the builder’s focus on affluent buyers seeking design‑studio‑customizable homes.
Toll Brothers’ Q1 2026 earnings, released earlier this month, showed a 25% year‑over‑year increase in net income to $210.9 million and earnings per share of $2.19, driven by robust demand in core markets and disciplined cost management. The company cited a higher mix of lower‑priced finished‑spec homes as a factor that kept the average delivered price below guidance, but overall pricing power remained strong.
In a statement, CEO Douglas C. Yearley, Jr. said the company remains “very pleased with our focus on the luxury market and its more affluent customer base.” Division President Eric White highlighted Shallowford Pointe as an “exceptional opportunity to live in a luxury home in one of East Cobb’s most desirable locations,” underscoring the strategic importance of the project.
Toll Brothers was named the #1 Most Admired Home Builder in Fortune magazine’s 2026 list of the World’s Most Admired Companies, marking the ninth consecutive year of recognition. The company’s continued success in high‑margin markets positions it well to capitalize on the ongoing demand for upscale homes in Georgia and beyond.
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